Electric Football Timeline 1960 - A New Decade Begins

Tudor Electric Football in 1960

Electric Football Is a Top Toy

A new decade begins with Electric Football having a prominent place in the toy world. This even includes a “Top Toy” designation! Tudor’s game is available at retailers around the country. This includes pharmacies, auto parts, and farm supply stores.

Electric Football in the 1960 Tudor Metal Products Sales catalog

Tudor Electric Football is advertised as a top toy

Gotham is also widely available in toy stores. This includes the world’s biggest “toy store,” which in 1960 is the Sears Christmas catalog.

Gotham Electric Football in the 1960 Sears Christmas Catalog

Gotham Electric Football games are also being sold by Montgomery Ward in 1960. The Gotham G-880 game gets another color page in the 1960 Christmas catalog.

Gotham Electric Football in 1960 in Montgomery Ward

At the same time, the NFL is trying to develop a marketing program for the league. The league’s new marketing arm is called NFL Enterprises. And in 1960 it is actively looking for items license for the NFL brand.

Earl & Roddy

For more information about Electric Football check out The Unforgettable Buzz, The Electric Football Wishbook, and Full Color Electric Football!