Tudor was all about the Super Bowl in 1977.
A Tudor Resurgence in 1977
After a surprisingly successful 1976, and with competition in the Electric Football marketplace essentially non-existent, Norman Sas consolidated Tudor’s line for 1977.
There would only be three games, with the top model being the Super Bowl. And the Super Bowl was the theme of 1977, even being on the cover of the Tudor sales catalog.
In 1977 Sears was no longer the exclusive seller of the Tudor Super Bowl.
That meant that Sears would no longer be the only sellers of a Super Bowl game. They would get a model that was exclusive to Sears – but you no longer had to go to Sears to buy a Super Bowl.
Tudor’s Sears Super Bowl game.
Tudor was doing well in the Christmas catalogs, even having almost a full Tudor page of items in both Sears Penney’s.
Tudor had nearly an entire Christmas Catalog page of in items in JC Penney. Including a Super Bowl game.
Electric Football reappears in Christmas advertising, including Sears. It turned out to be a good year for Tudor and Electric Football.
Earl & Roddy
To learn more about Electric Football, please check out The Unforgettable Buzz, Electric Football Wishbook, and Full Color Electric Football!
